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Wanderlust

Cottage Fractional Ownership

This site was created while in Sheridan’s web design program. The task was to create a fractional ownership website focusing on cottages. The set demographic was retirees of 60 years of age or higher.

For this design, the goal was to create an alluring and calming design that would be easy to follow and understand. Quintessential ‘up north’ scenes feature strongly in the design, as the approach was to create a feeling from users that it’s not just a property to own; it comes with a whole lifestyle, and they want it!

Launch Site

Responsibilities

logo

Wanderlust - Your slice of up north

Logo alternatives

Wanderlust - Your slice of up north

Page design

wireframe

persona

Persona 1 for Wanderlust Persona 2 for Wanderlust